Southwest Baptist University’s Department of Marketing and Communications recently received three awards in two national higher education advertising contests.
Collegiate Advertising Awards
SBU received a Silver for Student Viewbook – Printed from the 2013/14 Collegiate Advertising Awards. CAA is an elite program recognizing higher education organizations for excellence in communications, marketing, advertising and promotion of their schools. The 2013/2014 CAA program had more than 800 entries from the United States and Canada representing small community colleges to very large schools and universities.
Awards were issued for entries that received top marks from judges placing them in the top 16 percent of the nation for advertising excellence.
Educational Advertising Awards
SBU received two awards in the 29th Educational Advertising Awards competition sponsored by Higher Education Marketing Report. Merit awards were received in the categories of Search Pieces and Brochure.
A panel of industry specialists reviewed each piece, judging creativity, marketing execution and message impact.
SBU’s Marketing and Communication team includes Shelly Brown, Charlotte Marsch, Rollie Skinner and Rebekah Wright.